diff --git a/xso/Cargo.toml b/xso/Cargo.toml
index b360f04e..a79b3926 100644
--- a/xso/Cargo.toml
+++ b/xso/Cargo.toml
@@ -24,6 +24,7 @@ xso_proc = { version = "0.1", path = "../xso-proc", optional = true }
 jid = { version = "0.12", path = "../jid", optional = true }
 uuid = { version = "1", optional = true }
 base64 = { version = "0.22", optional = true }
+serde_json = { version = "1.0", optional = true, default-features = false, features = ["alloc"] }
 
 [features]
 default = [ "std" ]
diff --git a/xso/ChangeLog b/xso/ChangeLog
index d2310f54..2e5dd300 100644
--- a/xso/ChangeLog
+++ b/xso/ChangeLog
@@ -38,6 +38,8 @@ Version NEXT:
         for debug logs.
       - Support to selectively discard attributes or text content during
         parsing (!552).
+      - Implement `AsXml` and `FromXml` for serde_json::Value` behind
+        `serde_json` feature.
     * Changes
       - Generated AsXml iterator and FromXml builder types are now
         doc(hidden), to not clutter hand-written documentation with auto
diff --git a/xso/src/text.rs b/xso/src/text.rs
index 4fe25654..768eabc5 100644
--- a/xso/src/text.rs
+++ b/xso/src/text.rs
@@ -128,6 +128,9 @@ convert_via_fromstr_and_display! {
     jid::DomainPart,
     #[cfg(feature = "jid")]
     jid::ResourcePart,
+
+    #[cfg(feature = "serde_json")]
+    serde_json::Value,
 }
 
 /// Represent a way to encode/decode text data into a Rust type.